BRAND HISTORY
2021.08
Incheon Cosmetics co-brand ‘OULL’ 6 billion won exclusive distributor contract
2021.07
Signed business agreement with OBS broadcasting station
2018.09
2018 In China Beauty Awards & Trends
2017.02 USD 42 million export contract
Shanghai Yonggo Group
10,000 staff visits per year incentive tours and
A matching company for educational programs
2017.02 Brand Model Selection
3rd generation model Park Se-young
2016.11
Business agreement signed with government agencies, companies and universities
Development of new materials and exchange of technical information
2016.11 Signed a business agreement with Ara Studio
Marketing collaboration dedicated to Hallyu
60 programs per year for studio photography
2016.11 Export contract signed
Laos, Cambodia, Vietnam
Algeria
Qoo10 (e-commerce)
Singapore, Malaysia, Indonesia, Japan
2016.11 New product launch show
More than 300 people including the market, brand models, and buyers attended
20 items and 29 product launches
2016.11 1 million dollar export contract signed
Chongqing Trade Limited
$1 million order (first order quantity)
government run company
Asset size: $9 billion
2016.11 China (Weihai) branch established
Incheon office location exhibition hall
Officer dispatched in cooperation with Incheon City
2016.08 Awarded the No. 1 brand in consumer evaluation
Host: JoongAng Ilbo
Relevant government agencies Ministry of Trade, Industry and Energy Energy
Awarded for 2 consecutive years
2016.04 President of Incheon Tourism Development Association
Incheon Tourism Promotion Division, Incheon Tourism Organization, local duty free shops, etc.
Tourism content company
2016.02 Signed MOU with Gachon University
Gachon Medical Foundation
Annex UNIV
Exchange of new material development technology information
2016.02 Brand model selection
2nd model Kyung Soo-jin
A promising rookie actor born in Incheon
"I'm shopping" sold out during home shopping broadcast
2015.12 Singapore export contract
Enter the market through department stores and drug stores
2015.11 Signed MOU for export with SM Group in the Philippines
Entered department stores (SM mall)
2015.11 Dahanjia e-commerce contract signed
Dahanjia contract with the mayor of both cities
2015.11 Activities in China
Incheon Market Promotes "OULL" in China
Incheon Market presents "OULL" cosmetics to Zimo, the Chinese market
2015.09 2015 Consumer Power Hit Award Grand Prize
Hosted by: Digital Chosun Ilbo
Sponsorship: National Intellectual Property Committee belonging to the President, Ministry of Trade, Industry and Energy, Ministry of Agriculture, Food and Rural Affairs, Chosun Ilbo
2015.09 Open a store in Qingdao
about 15 pyeong
Location in Qingdao Department Store
2015.08 Beauty Industry Development Council held
Expert Group Committee to Accelerate the "OULL" Project
2015.07 Selected as a creative economy innovation model
Report to former President Park Geun-hye as an excellent project for local governments
2015.04 Open at OULL Wolmee Store
about 200 pyeong
More than 3000 foreign visitors per month
OULL exhibition hall operation
famous beauty tourism content
2015.01 As an excellent brand for local governments
Introduction to KBS 9 o'clock news
2014.12 Achieved USD 700,000 export
China export
Achieved within 2 months of launch
2014.10 Brand Model Selection
1st model Han Chae-ah
2014.10 Launch Show
About 200 people including Incheon Mayor, Deputy Mayor of Handan City, Chinese government, and brand models attended
24 items and 48 product launches
2014.02 Brand development
Exhibitor selection
product selection
Development concept and design
2012.11 Opened Heutique store
Establishment of Korea's first local government cosmetics sales center
Oul's predecessor
