BRAND HISTORY

2021.08

Incheon Cosmetics co-brand ‘OULL’ 6 billion won exclusive distributor contract




2021.07

Signed business agreement with OBS broadcasting station





2018.09

2018 In China Beauty Awards & Trends

2017.02 USD 42 million export contract

 


Shanghai Yonggo Group

  10,000 staff visits per year incentive tours and

A matching company for educational programs




2017.02 Brand Model Selection


 3rd generation model Park Se-young





2016.11 

Business agreement signed with government agencies, companies and universities


Development of new materials and exchange of technical information





2016.11 Signed a business agreement with Ara Studio


Marketing collaboration dedicated to Hallyu

  60 programs per year for studio photography

2016.11 Export contract signed



Laos, Cambodia, Vietnam

Algeria

Qoo10 (e-commerce)

Singapore, Malaysia, Indonesia, Japan




2016.11 New product launch show


  More than 300 people including the market, brand models, and buyers attended

20 items and 29 product launches




2016.11 1 million dollar export contract signed


  Chongqing Trade Limited

  $1 million order (first order quantity)

  government run company

  Asset size: $9 billion


 

2016.11 China (Weihai) branch established


   Incheon office location exhibition hall

  Officer dispatched in cooperation with Incheon City

2016.08 Awarded the No. 1 brand in consumer evaluation


 

Host: JoongAng Ilbo

Relevant government agencies Ministry of Trade, Industry and Energy Energy

  Awarded for 2 consecutive years




2016.04 President of Incheon Tourism Development Association


Incheon Tourism Promotion Division, Incheon Tourism Organization, local duty free shops, etc.

Tourism content company




2016.02 Signed MOU with Gachon University


Gachon Medical Foundation

  Annex UNIV

Exchange of new material development technology information



2016.02 Brand model selection


 2nd model Kyung Soo-jin

A promising rookie actor born in Incheon

"I'm shopping" sold out during home shopping broadcast

2015.12 Singapore export contract


  Enter the market through department stores and drug stores




2015.11 Signed MOU for export with SM Group in the Philippines


Entered department stores (SM mall)




2015.11 Dahanjia e-commerce contract signed


Dahanjia contract with the mayor of both cities




2015.11 Activities in China


Incheon Market Promotes "OULL" in China

Incheon Market presents "OULL" cosmetics to Zimo, the Chinese market

2015.09 2015 Consumer Power Hit Award Grand Prize


Hosted by: Digital Chosun Ilbo

Sponsorship: National Intellectual Property Committee belonging to the President, Ministry of Trade, Industry and Energy, Ministry of Agriculture, Food and Rural Affairs, Chosun Ilbo




2015.09 Open a store in Qingdao 


about 15 pyeong

  Location in Qingdao Department Store



2015.08 Beauty Industry Development Council held


Expert Group Committee to Accelerate the "OULL" Project




2015.07 Selected as a creative economy innovation model


  Report to former President Park Geun-hye as an excellent project for local governments

2015.04 Open at OULL Wolmee Store 


 about 200 pyeong

  More than 3000 foreign visitors per month

  OULL exhibition hall operation

  famous beauty tourism content



2015.01 As an excellent brand for local governments

Introduction to KBS 9 o'clock news



2014.12 Achieved USD 700,000 export


China export

Achieved within 2 months of launch



2014.10 Brand Model Selection


1st model Han Chae-ah

2014.10 Launch Show


  About 200 people including Incheon Mayor, Deputy Mayor of Handan City, Chinese government, and brand models attended

  24 items and 48 product launches



2014.02 Brand development


Exhibitor selection

  product selection

  Development concept and design



2012.11 Opened Heutique store


Establishment of Korea's first local government cosmetics sales center

Oul's predecessor